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Best SaaS Explainer Video Companies

13 Best SaaS Explainer Video Companies With Specialties Highlights

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    A short video, explaining your SaaS product, can be a game changer for sure. But, making a creative, engaging video to explain complex concepts easy isn't child's play. 

    And finding an explainer video company that gets your vision and can visualize that is harder than you think. Everybody claims to be the best, but few actually live to that.

    In this post, we’ll put a magnifying glass on 13 SaaS explainer video companies and find out what makes them worth your time.

    Let’s dive in and find your perfect storytelling partner.

    13 Best SaaS Explainer Video Companies At a Glance

    Let's see the names of the 13  best SaaS explainer video companies that we cover in this post at a glance for your convenience. 

    CompanyStorytellingAnimation and designVoiceTechnologyTurnaround timePricing modelRevisions
    VideotersCustom or you can provide.Custom Professional Human voiceover artist After Effect, Photoshop, Illustrator.15-30 Days or custom Custom On lengthClient-Focused
    WyzowlDiverseCustomProfessionalVariedConsultFixed, CustomUnlimited 
    BreadnbeyondTailoredComprehensiveCustomizableAdvanced5 to 7 WeeksUltimate, Premium, and Advanced.3 Round revision 
    VidicoVersatileDynamicDiverseComprehensiveCustom Consult and quote Flexible
    Content BetaBroad RangeDynamicCustomizableLatest1-2 DaysSubscription ($3k-$10k+)On-demand
    Demo DuckTailoredVersatileProfessionalIndustry-Standard6-12 weeksFlexible ($20k-$60k)Consultative
    Yans MediaCustomBroad SpectrumTailoredAdvanced SuiteConsultation BasedConsult and quote Comprehensive
    Yum Yum VideosBrand-FocusedIndustry based CustomizedAdvanced & CreativeConsultation BasedConsult and quote Client-Centric 
    IdeaRocketCustomPremiumProfessionalComprehensiveCustomConsult and quote Tailored
    Motion The AgencyModern & SwiftVersatileProfessional Diverse AccentsAdobe Illustrator, After Effects, and Cinema 4DCustomSubscription/Pay As You GoFlexible
    GisteoCustomDiverseVariedComprehensiveFlexible$2,500 - $3,500), Subscription ($749/year)Extensive
    Blue CarrotComprehensiveVersatileProfessionalAdvancedCustom$2,200 - $10,000Client Focused
    Moodive StudioCustomStylish & ModernVariedState-of-the-ArtCustomQuote basedClient Focused

    13 Best SaaS Explainer Video Companies

    Before diving into the main explanation, let's know how we define them best. Basically, we want to focus on 4 key aspects of each company: 

    Who they are
    What they offer, 
    How they work, and 
    Their Pricing Model

    Here you go:

    1. Videoters

    Videoters is a leader in animated explainer videos. Specializing in animated 2D SaaS explainer video making & editing service. They have an expert team who can bring SaaS visions to life, magically transforming complex ideas into clear visuals. 

    With a history of helping over 500+ SaaS companies already, they excel in creating videos that engage and convert.

    Specialties (What they offer)

    Their expertise spans across explainer videos, promotional clips, feature showcases, and onboarding videos. They are excellent in crafting narratives that not only capture attention but also drive action. 

    From simplifying SaaS product features to enhancing user onboarding experiences, their videos are designed to resonate with viewers and deliver results.

    Working Process

    Videoters sets itself apart with its commitment to turning your vision into a reality. They'll make your B2B SaaS videos in 6 steps. 

    Briefing: Where their experts sit with you to know about your business and collect enough information to make the video.
    Scripting: Then they'll create a precise, to the point and storytelling script for your video. Also, you have the option to provide your own script. 
    Storyboard: The team crafts a visual blueprint, laying out the video's flow and key concepts to visualize the final piece. And then discuss with you to get your preference/feedback. 
    Illustration: Videoters design unique illustrations using the latest tools and technologies like Adobe Photoshop, and Adobe Illustrator. So your story boarding stands out and aligns perfectly with your brand's identity.
    Voice Over: A professional voice artist (of course human, not AI) is chosen to convey your message's tone and essence with precision. You can even choose the accent of the voiceover. They keep it flexible. 
    Animation: In this final touch, they use Adobe After Effects to create flawless Animators infusing creativity into your video. Once done, they will deliver you to get your final feedback. 

    Pricing Model

    Videoters offers a structured pricing model that caters to various needs and budgets. Whether it’s a simple explainer video or a comprehensive promotional campaign, they provide clear estimates. 

    Such as $300 for a short and compelling 30 seconds video, $500 for a medium 60 second video, and $700 for a large 90 Second video. Don't fret seeing the fixed budget. They keep the door open for your preferred customized budget according to your specific video. 

    Ready for impactful visuals that engage and convert? Contact Videoters for a custom quote and let’s create something amazing together.

    2. Wyzowl

    Wyzowl is our second choice in this list for delivering over 3,000+ animated videos to more than 1,500 companies.

    Specialties (What They Offer)  

    Wyzowl’s portfolio is diverse. They cover more than 8 types of videos. Such as animated explainer videos, product demos, adverts, training materials, interactive content, testimonials, social media clips, interviews, and onboarding videos. 

    They are experts at crafting explainer videos that break down even the most complex topics. This process helps to turn B2B and SaaS businesses into digestible content.

    Working Process

    Wyzowl’s combination of experience, creativity, and client-focused service comes true with a 5 steps process. 

    Initial Briefing: The journey begins by diving deep into your brand's goals and vision.
    Script Development: They pen down scripts that narrate your story compellingly.
    Design & Animation: With custom designs, they animate your ideas into vibrant visuals.
    Voiceover & Sound Design: Adding voice and sound effects, they bring the story to true.
    Feedback & Revisions: Your input is valued, with unlimited revisions to ensure perfection.

    Pricing Model

    They offer clear, fixed pricing and unlimited revisions. Their pricing policy makes high-quality animated videos accessible to both startups and established enterprises. 

    You'll get a customized quote that fits your budget and meets your needs to work with them. But, keep in mind their voiceover looks like AI. 

    3. Breadnbeyond

    Breadnbeyond is another popular animated explainer video production company that has already done 3000 projects. They are good at offering you a hassle-free experience for SaaS business to enhance your digital presence.

    Breadnbeyond successfully combined clarity, concision, and effective communication for breaking down complex concepts into engaging animations.

    Specialties (What they offer)

    Breadnbeyond's service offering is a board of animated video solutions designed to meet various business needs. 

    From explainer videos to app demos, from customer service videos to videographics, and everything in between they cover. 

    They have carved out a niche in making explainer videos that not only inform but also convert. 

    Working Process

    Communication, Concision, and Clarity (3C’s) are their established streamlined working process. So they can ensure that every project is tailored to meet your specific needs and deliver clear and impactful messages.

    Initial Consultation: They start by listening to you closely, understanding your needs and objectives. It ensures the project is handled in the right direction from the start. 
    Creative Development: The team at Breadnbeyond crafts engaging and informative scripts. Then complemented by visually appealing animated cartoon type characters for your video. 
    Feedback and Revision: Recognizing the value of collaboration, they incorporate your feedback throughout the project.  

    Pricing Model  

    They keep 3 modules for pricing; Ultimate, Premium, and Advanced. The pricing approaches are designed for flexibility, accommodating the varied needs and budgets.

    4. Vidico

    Vidico revolutionizes video production for tech brands, offering a fast, fun, and budget-friendly process. They excel in turning complex concepts into engaging videos. And till now they've completed 1200 video projects. Wow!

    Specialties (What they offer)

    Specializing in videos across the funnel stages—Engagement, Acquisition, and Retention. Vidico knows how to craft content that works for your business. 

    They've a team of creative video production, who worked with Spotify and Square.

    Working Process

    Vidico ensures that their clients' visions come to life in videos by carefully managing every step of the video production process. They work in 3 steps. 

    End-to-End, Fully Managed: From briefing to post-production, Vidico handles it all.
    Dynamic and Evergreen: They adapt content for different markets and platforms.
    Choose a Video Type: They offer a vast range of video; app, brand, career, case study, crowdfunding, explainer, overview, social, and walkthrough.

    Pricing Model 

    Vidico provides a cost-effective, value-driven pricing model. They start with a free video script to ensure transparent estimates. This approach is suitable for quality and affordability for tech brands at every scale. 

    5. Content Beta

    Content Beta combines creative services for B2B software with its on-demand team.

    They offer quality video with fast turnaround time.  

    Specialties (What they offer)

    Content Beta claims to deliver a broad range of creative content, from product explainer videos to UI/UX designs, video ads, and remote video testimonials. They focus on avoiding sales  hassle of long-term contracts or the high costs of in-house teams.

    Their Working Process

    Their priority is value-added information to ensure your content flows in a logical way.  

    They work in 3 simple steps. 

    Select a Plan: They keep the door open for you to choose the best package for your business size and needs.
    Assemble Your Team: They have a custom-built team with designers, motion artists, and video editors to complete your video. 
    Get Projects Done: Finally, they'll collaborate with your account manager to swiftly complete tasks and deliver on your list.

    Pricing Model

    They offer standard at $3,000/mo, Pro at $5,000/mo, and Custom at $10,000+. Though this approach highlights their diverse plan options and caters flexibility, efficiency and cost-effective creative solutions. But the high monthly price rate isn't suitable for startups. 

    6. Demo Duck

    Demo Duck is a collaborative video production company. They blend deep brand understanding with unparalleled video expertise. They are good at creating not just videos, but stories that resonate.

    Specialties (What they offer)

    Demo Duck specializes in making brands' messages captivating. Such as 2D and 3D animation, live action, motion graphics, and stop motion. 

    Working Process

    They'll create your SaaS video from scratch with these 3 steps video production process. 

    Collaboration at Every Step: Demo Duck emphasizes partnership. So they invited their clients to be part of the creative journey.
    Tailored Creative Solutions: Brand's identity and goals are most crucial in video making. They ensure every video is perfectly aligned from initial concept through to final edits. 
    Expert Execution: A team of marketers, animators, and producers work to create your video. 

    Pricing Model

    Demo Duck approaches pricing with flexibility from $20,000 to $60,000. They want to work within clients' budgets to deliver impactful video content. They encourage direct consultation to provide tailored estimates. 

    7. Yans Media

    Yans Media has a passion for connecting businesses to people through the art of animation. They excel in turning complex messages into engaging stories through motion graphics.

    So the video not only attracts viewers but also converts them into fans and customers. 

    Specialties (What they offer)

    Yans Media offers a broad spectrum of screen capture, animated, mixed media with stock footage services. 

    They specialize in creating animations that enhance user understanding, engagement and conversions. 

    Working Process

    Yans Media makes videos with a 7-step plan. They mix creativity and strategy to tell your SaaS story well.

    Understand your brand: The journey with Yans Media starts with a deep dive into brief & research.
    Scripting to making video: Next, they turn these insights into visually compelling narratives in 5 steps. Such as script & concept, mood board & storyboard, style & Illustrations, voice over, and animation. 
    Post Production & Revisions: Your feedback is their compass. They'll fine tune the video based on your feedback for perfection. 

    Pricing Model  

    Yans Media believes in crafting flexible and effective pricing models. So they are open for consultation and then get a quote rule.

    8. Yum Yum Videos

    Our next choice is Yum Yum Videos. Their philosophy is creating clear, concise, and compelling animated videos.

    Specialties (What they offer)

    Yum Yum Videos will do two favors for you. One, they make your SaaS animation videos. Two, and help you create a strong connection with your targeted audience. 

    Their portfolio spans a diverse range of industries.

    Working Process

    Yum Yum Videos approaches each project with a blend of creativity, and strategy. Here's a peek into their working process. 

    Understanding Your Story: They start understanding your brand. Because it is important that everything is aligned with your vision right from the start.
    Crafting the Narrative: With your story in hand, they pen down engaging scripts. Next, complement visuals that captivate and communicate effectively.
    Fine-tuning to Perfection: They appreciate your feedback to make the video meet your expectations.

    Pricing Model  

    Yum Yum Videos offers a transparent, competitive pricing model. They go with free consultation and getting project based quotes. Because they recognize your diverse needs and budget.

    9. IdeaRocket

    Creativity is the name of IdeaRocket. They'll convey your message with the animated video services. And their premium-quality animations help you drive awareness, leads, and sales.

    Specialties (What they offer)

    They are experts in transforming initial concepts into full-fledged, and polished animated videos. 

    For example; 2D, and 3D animation, motion graphics, whiteboard, mixed media, Live action are the techniques they used to make your video outstanding. 

    Working Process

    IdeaRocket’s process is designed to ensure your message to riches and resonate with your audience in 6 steps. 

    Discovery: They dive deep to understand your message, goals, and the USP of your brand.
    Scripting: Your message is delivered into a compelling narrative that captures attention 
    Design: A unique visual language is developed to tell your story most engagingly.
    Storyboard Animatic: They ensure the script and visuals are synchronized with voice and picture.
    Animation: Characters and elements are animated, bringing the storyboard to vibrant life.
    Sound Design: Lastly, they add finishing touch with sound effects. 

    Pricing Model  

    IdeaRocket will provide you specific pricing and timelines after consultation. 

    10. Motion The Agency

    Motion The Agency is a the common name of motion graphics industry. They'll deliver high-quality video content to capture attention and hold it. 

    They'll even offer you a unique blend of modern, swift, and standout video solutions.

    Specialties (What they offer)

    This agency creates visually compelling stories that resonate. Motion The Agency uses a mix of illustration, animation, motion graphics, and 3D renders.

    For your SaaS e-commerce, transport, or healthcare company’s logo animations to multi-channel video campaigns, they'll fit.

    Working Process

    Motion The Agency operates with their in-house team. Because they are committed to handling your project from start to finish.

    Free samples: They start with a deep dive into your needs and handover you their free samples. So you can check their  video quality to ensure they meet your goals.
    Storyboard Planning: Making you happy with their free samples, now they'll create a unique plan for your video with you. 
    Final video: After the plan approval from your side, they'll now leverag tools like Adobe Illustrator and Cinema 4D to craft engaging and impactful videos.

    Pricing Model  

    They offer their pricing model focusing on subscriptions and pay as you go. For subscription they have 3 phases: £4,880/Monthly, £4,480/Quarterly, and  £4,220/Yearly. And for pay as you go, you get the quote based on your video duration.

    11. Gisteo

    Gisteo is a company that simplifies the complex concept of digital communication. They'll make the video digestible with clear, compelling storytelling and engaging visuals.

    Specialties (What they offer)

    Their offerings are versatile in video solutions. They use 2D Animation, Motion Graphics, Mixed Media, and Kinetic Typography to create your video. 

    All those will more than just explain. They’ll captivate, educate, and drive action. 

    Working Process

    They have a team of storytellers, strategists, and artists. They follow a 6 steps framework to create your videos that truly speak to your audience.

    Discovery: Gisteo reviews your questionnaire to understand your brand and video goals.
    Script Development: They draft the script, refine it based on your feedback, and finalize it upon approval.
    Storyboarding: Create a frame-by-frame visual storyboard and character designs for your review and approval.
    Voiceover Selection: You choose a voice from selected auditions to narrate your script.
    Animation: The team animates the storyboard, bringing your video to life.
    Final Delivery: After final revisions, Gisteo delivers your video file for sharing.

    Pricing Model  

    Gisteo tailors 3 pricing modules for you considering your business size and budget. They are; Just Animate $2,500, Normal $3,000, and Fast Pass $3,500. You can subscribe to their service yearly for $749. 

    12. Blue Carrot

    Blue Carrot is a dynamic video production agency. They specialize in producing captivating animated commercials and educational films.

    Blue Carrot

    Specialties (What they offer)

    Blue Carrot offers SaaS videos that cover all stages of the marketing funnel. Especially; awareness, interest, and decision. 

    They are excellent for adapting mood, and style using 2D, 3D, cutout, whiteboard, motion graphics, frame by frame (traditional), and live shooting. 

    Working Process

    Blue Carrot’s workflow is detailed and client-focused, involving 6 key steps:

    Concept: Ideas are born here. Creative copywriters brainstorm and propose visual and auditory directions tailored to your business objectives and audience.
    Script & Storyboard: Key messages turn into compelling narratives. They'll narrate text, visual descriptions, and preliminary sketches.
    Narration: Now, they choose the perfect voice to tell your story from professional voiceover artists.
    Drawings: Artists craft style-frames aligning with your brand, setting the visual tone for the video. Following approval, they develop illustrations. 
    Animation & Sound: Animators bring the story to life using custom soundtracks and effects.

    Pricing Model  

    Since they focus on ensuring each project is not only a creative task but also a strategic win. So you have to pay around $2200 for 1-minute whiteboard animated video, for 3D videos it can raise up to $5000 to $10000 per minute. 

    13. Moodive Studio

    Moodive Studio excels in crafting stylish animated videos that elevate business growth. While your SaaS company needs to turn the complex narratives into engaging stories, Moodive comes here.

    Specialties (What they offer)

    They are experts to offer your various video production services. For example; explainer videos, video ads, 3D animations, and educational content. 

    Their approach is understanding your subject matter deeply to ensure every video is a captivating journey for your targeted viewers.

    Working Process

    They have a team who are always ready to make your business video. Here are their 4 steps video production strategy;

    Initial Consultation: Moodive dives deep into your project goals and brand essence. (Free consultation is available)
    Creative Development: They craft a unique story, translating your message into an engaging script and storyboard.
    Production: Leverage animation and sound design, they bring the storyboard to life.
    Review and Refinement: Through feedback, Moodive ensures the final product aligns perfectly with your vision.

    Pricing Model  

    Moodive offers a competitive pricing model for their top-quality video animations. Since there is no one-size-fit all, you've to discuss your project with them to get the quote. 

    How to Choose the Right SaaS Explainer Video Company for Your Business? 

    You've 13 companies' information in your hand. But, you need one who offers top notch. In that case, finding your perfect partner to create your SaaS explainer video, you should have a keen eye for detail. Let's briefly know the key features to pick your right company.

    Creative storytelling capabilities: Choose a company known for transforming complex ideas into engaging narratives. Don't compromise here.
    Quality of animation and design:  Prioritize companies that showcase exceptional visual and animation standards with latest tools and technologies. 
    Story with storyboards: If everything looks good but the story won't blend efficiently with the storyboard that is enough to ruin your video engagement. So you must check it. 
    Customization: Ability to tailor videos to your specific brand and message is another criteria you should focus on. Because your video speaks about your brand. 
    Communication: Open, flexible and effective communication throughout the project is important to ensure the video that talks about your SAAS. Be careful about the communication process throughout the project. 
    Pricing Model: Transparent pricing strategies that offer value for money. Here you should pay for every second of your video is the best choice for a startup to make it economical. 
    Turnaround Time: The project or video duration based turnaround time is the best way to get your video on time. The shorter your video the lower the turnaround time, and the larger the higher the turnaround time. Ensure the timelines meet your schedule.
    Expertise in the SaaS industry: Check the company's proven track record in the SaaS space.
    After-service support and revisions policy: Opt for a company offering reliable post-production support and flexible revision policies.
    Customer feedback and testimonials: Consider companies with positive reviews from satisfied customers.

    Tips on Collaborating Effectively With a Creative Team

    Start by setting clear, concise objectives for what you want to achieve.
    Trust the team's creativity and welcome their innovative ideas.
    Offer detailed feedback that's both positive and constructive.
    Keep the lines of communication open for smooth collaboration.
    Respect the team’s workflow and time needed to deliver quality work.

    Impact of High-Quality Explainer Videos on SaaS Businesses

    High-quality explainer videos have transformed SaaS businesses, turning complex services into compelling stories that captivate and convert. These videos enhance understanding and significantly boost user engagement and sales. 

    By breaking down intricate SaaS functionalities into digestible visuals, companies can effectively communicate their value proposition, leading to increased customer retention and a stronger brand presence. 

    The impact is clear: businesses leveraging top-notch explainer videos see a notable uptick in conversion rates and market growth.

    Explore the transformative power of explainer videos through the 15 Best SaaS Explainer Videos Example, showcasing innovation and success in the SaaS sector.

    Frequently Asked Questions

    What's a SaaS B2B explainer video?

    A short video that's all about showing off how cool a SaaS product is! It makes complex software super simple and super necessary in front of the audience to solve their specific problem in just a couple of minutes.

    Are there any tools or software available to create my own explainer video?

    Sure, you definitely can make your own explainer video with some nifty online tools like Canva and Animaker. Anyone can become a bit of a video whiz. No need to be a tech guru to create something that looks pro.

    How long should a SaaS explainer video be?

    Stick to the 60 to 90-second window. It's long enough to get all the good stuff in there but short enough to keep everyone from hitting that skip button.

    How often should I update my SaaS explainer video?

    If your SaaS has gotten a facelift or you're shifting your sights to a new crowd, it's probably time to revamp that video so it keeps up with the times.

    Can explainer videos improve SEO for my SaaS website?

    For sure! Videos are like magnets for keeping folks on your site longer, and that's a big thumbs up in the SEO world. They’re also great for sharing, which can help your site climb up those search engine ranks.

    Conclusion

    Choosing the right SaaS explainer video company can simplify complex ideas and engage to convert potential clients. 

    Make your decision wisely to ensure your SaaS stands out in this competitive market, improving your conversion and turning video into cash. 

    But as per the storytelling, design and animation, voiceover, price, and flexibility, none other than Videoters win the race. Sit with them for your free consultation and get an engaging explainer video.

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    Habibur Rahman

    Co-Founder & COO

    I’m Habibur Rahman, an online business consultant, doing SEO for over a decade, and helping others build profitable businesses online.

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